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Offline Materials Get Wired with Google Library

Popular search engine Google has had its share of headline moments recently. First with a successful IPO, and now with the announcement that it is taking the libraries of Harvard, Stanford, the University of Michigan, the University of Oxford and the New York Public Library on a ride through virtual reality.

“Even before we started Google, we dreamed of making the incredible breadth of information that librarians so lovingly organize searchable online,” said Larry Page, Google co-founder and president of products.

Google made the announcement late last year that it was working with these prestigious libraries to digitally scan books from their collections so users worldwide can search them in Google. Copyrighted material will have only an excerpt online, while all others will be on the Web cover to cover. Although the project has a long journey before it is complete (one USA Today article projected a five- to ten-year time frame), the announcement alone has raised questions about the future role of libraries.

“The idea that the world’s knowledge, as held through books and libraries, is opening up to all via a Web browser cannot be understated,” said John Battelle, professor at the University of California - Berkeley.

Google’s virtual library does more than make millions of books available online. It introduces Web users to millions of books they didn’t know existed, especially books that are no longer in print. But because of the copyright laws, users will still have to visit libraries to actually read any books they find.

According to Rob Enderle, an independent analyst with The Enderle Group, “search engines will be where more readers will find out about books, instead of at the bookstore.” Others see the Google library as a way to rejuvenate traditional library use.

Dean of Libraries at the University of Kentucky, Carol Pitts Diedrichs, hopes that Google’s new program to put thousands of texts online will drive readers back to where they once started: the library. “People don’t sit at a computer and read a book much,” Diedrichs said. “What we hope it [Google library] will do is drive users to us to use our collections.”

Not everyone sees an online library as a boost for traditional library use. For those who rely on time in the library, such as students, the prospect of a virtual library means greater ease with studying and accessing needed materials.

“If it was possible to access things online without leaving my room, that would be a huge help,” said senior Stanford student, Will Oremus. “For research papers, there are lots of books you can only get at the library. It would be really cool to get them on your computer.” Making it to the library has proven difficult for him, as he is usually not free to hit the library until well after it closes.

The $150 million project will change the face of information on the Internet no matter what role it plays in the future of promoting libraries or making them obsolete. An online library brings credibility to the massive amounts of information found on the Internet. Not many can successfully argue against more reliable search results.

Susan Wojcicki, Google’s director of product management, believes indexing library books is a plus for everyone, and an advantage for Google. “If we offer a better search engine, that will lead to more users,” Wojcicki said.

That is exactly what Google hopes will happen as it forges ahead in the quest to digitize the most popular and the most obscure books for the world to share.

NONE, NADA, ZIP, ZILCH

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